Are you a student who wants to go into a digital profession? Are you thinking of taking a training course to become a traffic manager, community manager, web editor or designer? In the South-West, several schools will be able to meet your expectations. In Bordeaux, Pau, the Dordogne and the Basque Country, discover five establishments in which you can study for a diploma. follow a digital training course.
The MSc Digital Marketing and Communication at ESC Pau
ThePau Business School offers a Master of Science (MSc) in digital marketing and communication. The course is validated by an end-of-study dissertation and an internship (or company assignments), to be carried out on a sandwich basis as follows: 7 weeks at school and 3 weeks in the company in the second semester.
Become a web marketing expert
On completion of this course, students are able to design and implement a communication and marketing strategy, but also to manage a sales team. The creation of a website, the use of graphic design tools and the mastery of the fundamentals of marketing are all part of the course. Upon graduation, graduates can apply for positions of responsibility such as product manager, marketing director, webmaster, digital communication director or Big Data manager. The school maintains close links with companies in the region to facilitate integration into the world of work.
Teaching adapted to the professional world
While the second semester is marked by work-study, the first semester largely prepares students for integration into professional life. In addition to the courses common to all, this digital training school in Pau offers each student a choice of five specialisations. The French Marketing Excellence specialisation, delivered 100% in English, allows students to move into the sectors that make France shine internationally: fashion, French Tech, wine, gastronomy, etc. The Global Sustainable Strategies course teaches students to develop responsible and sustainable strategies in companies, while the Management & Consulting specialisation leads to consulting jobs.
The Digital Campus school in Bordeaux
Although it is also present in Rennes, Nantes, Toulouse, Lyon and Paris, it is in Bordeaux that the first Digital Campus school was opened in 2011. With its campus located on the dynamic Bassins à Flot site, it offers several Bachelor's and Master's level courses in the fields of design,marketing and development.
Multiple diplomas for all profiles
Looking for a digital marketing course in Bordeaux? Digital Campus offers a Bachelor's degree in digital project management, with a specialisation in digital sports marketing or web marketing. In terms of masters, it is possible to go into brand content, data management, sports or digital strategy. Design-oriented courses cover both UI design and UX design. There are also many modules for professionals in retraining. This will appeal to a wide range of people who want to start a digital training course!
A school linked to local actors
Supported by the digital industry in the Bordeaux region, Digital Campus Bordeaux benefits from a large network of partners allowing its students to integrate the local economy. The school is surrounded by several prestigious companies such as CDiscount, Betclic and Ubisoft, but also by structures that help launch start-ups. An energetic ecosystem that encourages entrepreneurship and innovation, while forging interesting links for the success of a professional project.
TALIS Business School in Bayonne, Bergerac, Bordeaux and Périgueux
Talis Business School is a business school that offers alternating school/company training, but also courses within the framework of the VAE(validation of acquired experience) and the professional transition project . In addition to its Paris campus, it is weaving its web in the South West. You will find this digital training school in Bordeaux, Bayonne, Périgueux and Bergerac.
Training courses from BTS to Master's level
TALIS Business School offers degree courses from bac+2 to bac+5. A BTS in communication is offered in Bayonne and Bordeaux, while a Bachelor's degree in marketing and digital communication is offered on the two campuses mentioned above and in Périgueux. This diploma enables students to become marketing business managers, community managers, web marketers or communication officers. As for master's degrees, there is a choice between a one-year digital communication project manager (bac+4 level), or a one- or two-year digital marketing & e-business manager (bac+5 level).
Training geared towards taking the initiative
Open to the world in general and to the professional world in particular, TALIS Business School closely follows its students to help them succeed in their professional careers. In addition to work placements, it encourages academic expatriation, participation in competitions and business creation projects. Although not everyone becomes a start-up at the end of their course, the approach helps develop initiative and teamwork. These are skills that are always appreciated during a professional experience.
ISEG Bordeaux
Located in seven cities, including Bordeaux, ISEG is a leading school specialising in digital, marketing and communication. It offers a five-year course to become an expert in the field. You can choose one of the three majors from the first year to specialise: International, Creative or Digital.
Three specialisations according to the student's profile
The first major is aimed at students who wish to pursue a career abroad. It is open to the cultures of other countries and is taught 50% or 100% in English. The second major focuses on visual and digital creation. It covers the concepts of motion design, digital advertising, graphic communication and audiovisual production. Finally, the Digital major is aimed at those interested in coding, website and mobile application design, editorial and data marketing. All the courses are followed by practical applications with concrete and motivating projects.
Various course formats for better learning
This digital marketing school in the South West of France uses digital and multimedia tools to make its courses more attractive, diversified and stimulating. It also offers workshops and interdisciplinary projects, as well as an e-learning platform that remains accessible to graduate students, so that they can continue to learn throughout their professional lives. Coaches, experts in career management, also accompany students through group workshops and individual interviews.
The professional degree in digital professions in Bayonne
The IUT of Bayonne and the Basque Country, located on the university campus, offers a professional degree entitled Digital professions: web design, writing and production. Although the target job is that of multimedia project development manager, many other jobs are possible: webmaster, web editor, application designer, etc. In fact, the course covers the notions of artistic production as well as IT and technology. Candidates therefore come away with cross-disciplinary skills, applicable in many fields.
Are you more interested in audiovisual or web development?
Offered in initial training, continuing education or work-study, this third year of the degree is aimed at those with a computer science profile as well as those who initially headed for the audiovisual sector, or a more generalist course. It is divided into two specialisations: multimedia project management and web application development. While the first deals with natural referencing or marketing, the second is more technical and allows students to learn, among other things, coding and cybersecurity.
A one-year training course geared towards professional integration
Integration (or reintegration) into the job market is the primary vocation of this professional degree. This is why this digital training course in Bayonne places great emphasis on practical activities. Practical work, tutored web projects and end-of-year internships help students to better integrate into professional life. This integration can take place both within a company specialising in digital technology and in a completely different company, where digital technology is an essential communication tool.
If you are looking for a digital training course in the South-West, one of these five establishments is sure to meet your needs. You will leave with a diploma from bac+2 to bac+5, and a solid background for your professional career. Development, marketing management, web writing, graphic design... The possibilities are varied, and companies are in constant demand for such profiles. Joining a digital marketing school in Pau, Bordeaux or the Basque Country means gaining knowledge and skills that have become essential in the job market.
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